Artisanally-crafted in Italy, Ready To Wear® Liquid Lift Firming Foundation, now formulated with RNAge® technology, lives up to its name. In addition to having special lifting polymers, Liquid Lift Firming Foundation now includes an exciting, new, plant-based firming skincare ingredient called RNAge® that helps enhance the appearance of skin's density and firmness. Leveraging a 3-D approach that considers the "architecture" of the skin, this is the ideal foundation for the 35+ customer – or anyone who seeks to create the appearance of firmer, younger-looking skin.